WEEK 2

I. MINUTES OF THE MEETING (MEETING SUMMARIES)

DATE: March 11, 2022

TIME STARTED: 3:20 PM

CALL TO ORDER: A discussion meeting was called to order at the google meet code osk-fnpa-mrv. It was presided over by Ms. Gheorjette Isla, with Denise Guiloreza as secretary.

ATTENDANCE: Mr. Martin Aranzado, Mr. Nathaniel Deboque, Ms. Denise Guiloreza, Ms. Gheorjette Isla

ABSENT: None

AGENDA ITEMS:

A. Acknowledgement of tasks for this week

1. Business Model Canvas (BMC) Infographic—Customer Segment

2. Video Editing

3. Summary of Learnings

4. Minutes of the Meeting

B. Discussion of the Customer Segment under BMC

1. The members have agreed that the primary clients will be the Senior High School (STEM) students, College Engineering students, and Civil Engineering Board takers.

2. Customers aged 15 and above will be the target demographic.

3. Those who are interested in mathematics and engineering, as well as those who are digital learners, make up the psychographic of the customers.

4. Those who are interested in mastering mathematics and other engineering subjects are good personas.

C. Distribution of duties to members of the group

1. BMC Partial Infographic was tasked to Mr. Aranzado

2. Video Editing will be accomplished by Ms. Isla

3. Summary of Learnings was assigned to Mr. Deboque

4. Minutes of the Meeting will be handled by Ms. Guiloreza

OTHER:

A. Discussion of Website Inclusion

1. Exclusive members will get access to answered questionnaires, forums, and practice examinations on the website.

2. The website will provide free engineering resources to all members.

ADJOURNMENT: Meeting was adjourned at 4:34 PM by Ms. Gheorjette Isla

Prepared by:

Denise Guiloreza

Secretary

II. WHAT HAVE WE LEARNED?

This is the second week of working together on our ideas. We've learned about our customer segments and identified a few issues that will be addressed by them. We've discovered that our problem has a specific focus that we need to be aware of: struggling students.

As time goes by in our discussion, we are finally making the customer segment step by step, and with each step, we have gained knowledge about our customers. First, is the demographic profile of our targets, such as course, sex, year level, location, etc. We also identify how we are going to communicate with our customers. Next is psychographic. In this part, we stand at the feet of our customers, think about what I need to know, and mimic their persona or mindset.

Lastly, having interaction with co-learners through forum. Our target customers are student in senior high school and engineering related courses, examiners, and also for those people who are interested in engineering and mathematics.

We have learned and recognized our customer segments at the end of the day. We already have expertise and solutions for our customer’s demands and wants, and we will assist them through our services.

https://video.wixstatic.com/video/d90fc3_f732b50282b6468ca10f78c50f146bf4/1080p/mp4/file.mp4